Media

The growth in local television’s online advertising has been exponential in 2005 and the outlook for 2006 projects local online advertising to grow by as much as 39 percent across local markets, according to a new survey released by TVB.

Although email remains the dominant form of electronic communication, it faces significant challenges from real-time communications, such as instant messaging, and from parasites, including viruses and spam, that threaten the health of the email host. In a newly published study, IDC predicts that nearly 84 billion emails, more than 33 billion of which will be spam messages, will be sent daily worldwide in 2006.

Univision Communications Inc. announced that during its first week of measurement by Nielsen’s national television ratings service, the Nielsen Television Index (NTI), the Univision Network’s hit novela “Contra Viento y Marea” (Against All Odds) won the 8:00 to 9:00 pm time period among the coveted Adult 18-34 demographic, among all U.S. audiences whether Hispanic or non-Hispanic.

Based on the ratings results provided by Nielsen Media Research for their National Hispanic television Index (NHTI), Telemundo delivered outstanding results in fourth quarter ’05 Monday through Friday (M-F) primetime, due largely to an impressive December ’05 performance.

Intel Corporation and Grupo Televisa, S.A. announced a joint effort to provide consumers, for the first time, with a wide choice of on-demand, Internet-delivered Televisa content through Intel Viiv technology-based PCs.