The Dominican Baseball League, the Caribbean’s most storied winter baseball league and a forum for current and future major league stars to sharpen their skills, has a new television home in the U.S. on ESPN Deportes.
Media
Victoria Varela Negrete – Lifetime of Achievement.
The 9th annual Hispanic Magazine’s Entrepreneur Awards luncheon will honor the outstanding achievements of Victoria Varela Negrete, CEO of San Antonio-based The Cartel Group, one of the top multicultural, independently-owned advertising firms in the U.S. Victoria is the only woman, among a select group of six Hispanic business leaders, who will be honored and garners the recognition from Hispanic Magazine itself.
Effectiveness Of Streaming Ads On Par With TV Ads.
A groundbreaking study involving U.S. consumers has shown that advertising presented via online streaming video is equally effective as television advertising at generating brand interest, conveying a distinctive and memorable message, and influencing viewers. The study was conducted on behalf of Pfizer Consumer Healthcare, the world’s second-largest consumer healthcare company, and MSN Video by Millward Brown.
