Media

During its Upfront presentation to advertisers, NBCUniversal Telemundo Enterprises announced new multi-platform partnerships with E!, Hulu, and SportsManias, anchored on original content co-creation and scalable co-distribution.

beIN SPORTS’ beIN BED campaign was awarded four separate awards at the 2018 Clio Sports Awards. The beIN BED campaign was recognized in the categories of Social Media, Direct, and Integrated Campaign, including a Gold Award for Social Media Multi-Platform campaign, two Silver Awards for both Direct Social Media and Integrated Campaign and a Bronze Award for Social Video.

Can radio stations benefit by reaching out to a segment of the U.S. Hispanic market that is growing in both affluence and influence?  Yes, says Gabriela Alcantara-Diaz, founder and president of Miami-based Semilla AD.

As the network recognized for redefining Hispanic media and keeping pace with the evolving media consumption habits of today’s Hispanics, NBCUniversal Telemundo Enterprises announced an extensive programming lineup for the 2018-2019 television season featuring more than 950 hours of new series and multi-platform original content.

Veteran soccer commentator and play-by-play announcer known for his unmistakable goal call, Andres Cantor, won his fifth Sports Emmy for Outstanding On-Air Sports Personality in Spanish at the 39th Annual Sports Emmy Awards for his work with Telemundo Deportes.

Telemundo Deportes and Panini America celebrate the countdown to the 2018 FIFA World Cup RussiaTM by kicking off a partnership that brings to fans Telemundo’s first-ever augmented reality (AR) experience for all things World Cup.

Cinelatino has secured the exclusive U.S. pay TV premieres of the Turkish blockbuster hits El Factor Marido 1 & 2 (“Husband Factor I & II”), which will air back-to-back on Sunday, May 13, in celebration of Mother’s Day. These premieres will mark the network’s first airing of a Turkish movie.

GOOOOOOOOOL!!! Sprint is joining forces with Telemundo Deportes as the halftime sponsor of Telemundo’s Spanish-language coverage of the 2018 FIFA World Cup Russia™.

According to Asian-Americans: Digital Lives and Growing Influence, a Nielsen report released, Asian-American consumers are growing faster than the general population and maintaining income and education rates higher than any other racial or ethnic group. Asian-Americans continue to make gains as tech-enabled influencers with unlimited potential. As the fastest growing ethnic group, Asian-Americans’ consumer buying power has grown exponentially to $986 billion, up 257% since 2000, versus 97% for the total U.S.

For veterans of Hispanic broadcast media with ties to Puerto Rico, the name Billy Fourquet is synonymous with radio stations owned by Spanish Broadcasting System.  By Adam Jacobson

Telemundo Station Group, part of the NBCUniversal Owned Television Stations division of NBCUniversal, announced that Luis Roldan and Roberto Vizcon, two seasoned broadcast professionals will lead WTMO Telemundo.

Azteca America announced the premiere of “Todo un Show”, an innovative magazine program hosted by Laura G, AnetteCuburu, and Roger González, beginning Monday, May 7 at 3 pm/ 2 C.

Hemisphere Media Group, Inc. has entered into a definitive agreement to acquire a 75% interest in Snap Global, LLC (“Snap TV”), an independent distributor of content in Latin America to broadcast, pay TV and OTT platforms.

CNN en Español’s original Docufilm- Pulse-Huellas de la Masacre won a GLAAD award for in Outstanding TV Journalism NewsMagazine in Spanish category. 

Hemisphere Media Group, Inc. has entered into an agreement with Laguna Productions, Inc. to acquire exclusive worldwide transmission rights in perpetuity to 25 Mexican and U.S. Hispanic movie titles. Rights to the films include all forms of transmission, including pay-TV, free-TV, VOD, over-the-top, and digital.

Twentieth Century Fox is having an open casting call in Orlando for the lead roles in “West Side Story,” a new film version of the Broadway musical to be directed by Oscar-winning filmmaker Steven Spielberg.

In the latest edition of the Hispanic Radio Podcast from Streamline Publishing’s Radio + Television Business Report and Radio Ink, Isaac Mizrahi, co-president and COO of Miami-based multicultural advertising agency Alma, discusses the important role both Spanish-language radio and English-language radio targeted to Hispanics has for the marketers and advertisers he works with on a daily basis.

Here, Duncan Southgate, Global Brand Director, Media, explains why marketers should always look beyond simple, generic rankings when deciding which media channels to use.

For Millennials and most modern consumers, television has been a key part of our daily lives — whether it’s looking forward to relaxing and watching a show after a long day at work or cheering on a favorite sports team during the playoffs. However, the rise of technology has changed the way people consume visual content, making it tough for television to compete with the digital world. Could television really be dying a long, slow death? Here are four reasons why digital media is causing the death of television and why marketers should ditch television for digital media.

CNN en Español’s travel show, Destinos, was recognized by the National Academy of Television Arts & Sciences with a Daytime Emmy® Award for Best Spanish Entertainment Program, at the 45th Daytime Emmy ceremony held in the Pasadena Civic Auditorium, California.