In the face of a rapidly changing in-car landscape, broadcast radio dominates the choices for information and entertainment in the car, according to the new national survey from Arbitron Inc., Edison Research, and Scarborough Research titled The Road Ahead: Media and Entertainment in the Car.
Radio
Comparison of Fall 2010 and Fall 2011 Arbitron Market Ranks.
Arbitron has released their 2011 Arbitron Market Ranking and have offered a comparison with 2010. DOWNLOAD CHART HERE.
Pedro Sevcec joins GLR Networks.
GLR Networks announces Pedro Sevcec as the newest addition to its talent line-up.
Maria Celeste joins GLR Networks
GLR Networks announces Maria Celeste Arrarás as the newest addition to its talent line-up.
Will SMART Radio Operators ditch Spanish-Language formats to better serve Hispanics?
Last week I was having a discussion with a friend of mine about the radio station he’d love to have on the air in Miami. By Adam R Jacobson. To read more CLICK above on El Blog
50% of Latinos between the ages of 14-34 seek Bilingual/Bicultural content.
The Maximo Report reveals nearly 50% of NGLs seek more bilingual/bicultural programming and over 30% look for ‘mainstream’ English-only content. NGLs hunger for more bi-lingual, bi-cultural programming, specifically content where “they are the star”, “their lives, entertainment interests and issues are authentically represented” and “their American and Latino sides meet”.
