Radio

Grupo Latino de Radio announced that Humberto Luna has joined its station in Southern California, W Radio, to host the new afternoon drive show “Humberto Luna en W Radio”.

The National Association of Professional Insurance Agents (PIA) has unveiled a series of 25 Spanish radio advertisements as the latest phase of its branding program, Local Agents Serving Main Street America.

Twenty four percent of persons over age 12 have ever listened to an iPod, iPhone or other MP3 player while connected to a car stereo according to the new Infinite Dial 2010 national survey from Arbitron and Edison Research. You’re invited to the debut of The Infinite Dial 2010: Digital Platforms and the Future of Radio. It’s a free, one-hour webinar on Thursday, April 8, 2010 2:00 PM – 3:30 PM EDT.

Puerto Rico Radio Today examines listening in Puerto Rico to paint a fascinating picture of the radio audience by region and across the entire island. The study, available in both English and Spanish, looks at listening by age, sex, listening time, listening location and formats to illustrate the role radio plays in the daily life of the 14th most populous market in the U.S. DOWNLOAD REPORT HERE.

Arbitron Inc. announced that the Hispanic Radio Today 2009, How America Listens to Radio has released and are available on Arbitron.com. Both of these studies feature Portable People Meter (PPM) data information for the first time. DOWNLOAD STUDY HERE.

Arbitron Inc. announced that it is expanding and enhancing its Arbitron Radio Advisory Council. The Arbitron Radio Advisory Council will add new positions for Network Radio, Digital Radio and Public Radio and expanded representation for Diary markets, and Urban and Spanish Language broadcasters.

According to Radio Business Report, Arbitron announced late Thursday that a state court in New York has ordered Spanish Broadcasting System to resume encoding for the Portable People Meter (PPM) system in the New York Metro and four other markets across the country. Arbitron claims that it has contracts in place which require the SBS stations to encode for PPM.

Lotus Entravision Reps (LER) announced it has added new radio stations owned by MVS Radio, XOCL-FM/La Mejor and XGLX-FM/Exa in San Diego, to their portfolio.

According to Radio Ink, Cecil Heftel, the pioneering founder of Heftel Broadcasting — which in 1999 became Hispanic Broadcasting Corp. — died of natural causes yesterday in San Diego. An interesting footnote is that Cecil Heftel is also credited for paying the highest amount for any AM / FM radio properties regardless of language at the time when he purchased KTNQ-AM/KLVE-FM the top Spanish language station in Los Angeles or a reported $40 million, which were owned and operated by the Liberman brothers.