Arbitron Inc. announced a realignment of the company’s executive staff, designed to facilitate effective decision-making in the company’s rapidly evolving research and media marketplace.
Radio
Davidson Media Group …. SOLD!
Davidson Media Group, a radio station operator focusing on Hispanic and “Inspirational” markets (urban and southern), has agreed to be acquired by SS Broadcasting Holdings, LLC, a vehicle owned by Sanjay Sanghoee, an investment professional specializing in media. Felix Perez will remain as the company’s CEO and the management team will stay in place.
Ricardo Alvarez del Castillo passes …
Ricardo Alvarez del Castillo formerly Senior Vice President and General Manager of Heftel Broadcasting and before that with Tichenor Media System passed away on December 13, 2008.
El Gato launches in Los Angeles.
Entravision Communications Corporation announced that it introduced its new radio format called “El Gato” to the Los Angeles market on KDLD/KDLE 103.1 FM beginning on Saturday, January 17th.
The PPM Storm.
You know it’s one thing hearing from your local weatherman that the storm of the century is approaching and it’s quite another living through the actual storm. Such is the case with Arbitron’s newest method of measuring radio listening called PPM.
There has been much written about the effects this measurement would have on our business and how the gross miscalculations of our audience would affect us. It appears that we might have not have taken into account the full dramatic impact this could have on the entire radio industry. For instance, it should be noted that both New York and Los Angeles markets have seen significant downtrends, the likes of which most of us have never witnessed.
