Sports

For Hispanic World Cup Viewers, It’s About Heritage

In 2011, Fox and the Spanish-language network Telemundo won the rights to broadcast the 2018 and 2022 World Cup in the U.S. for a record $1 billion dollars. Fox agreed to

Telemundo Stations getting ready for 2018 World Cup

Telemundo Station Group announced it’s dispatching a team of local station journalists from stations in Los Angeles, Miami, Houston, Chicago, Dallas-Fort Worth, McAllen and its news bureaus in Washington, D.C. and Miami to the 2018 FIFA World Cup Russia™. The station group’s team consists of 12 sports and news anchors, photographers and producers. This is the largest group of Telemundo station journalists to ever report from an international, live sporting event. Telemundo’s local journalists will round out Telemundo Deportes’ coverage of the 2018 FIFA World Cup™ by delivering local audiences the most relevant and compelling coverage about all 32 competing teams across the stations’ on-air, digital and mobile platforms. The stations’ mobile apps will also help soccer enthusiasts watch livestreams of the games and receive their World Cup news and sports updates wherever they go.

RELEVENT Acquires BRC Group

RELEVENT, a multi-national media, sports and entertainment group and organizer of the International Champions Cup, announced the acquisition of BRC Group, the leading marketer and producer of Hispanic soccer programs in the U.S.. 

ESPN Deportes to Televise Super Bowl LIII in Spanish in the U.S.

The National Football League and CBS have reached an agreement with ESPN Deportes to televise Super Bowl LIII in Spanish on Sunday, February 3, 2019 at 6 p.m. ET, live from Mercedes-Benz Stadium in Atlanta, GA.

Telemundo deploys all News & Entertainment Shows to 2018 FIFA World Cup Russia

Telemundo Deportes announced the complete line-up of Telemundo’s daily news and entertainment programming, supplementing the network’s World Cup coverage during the month-long event. Telemundo will deploy the network’s top news and sports on-air talent from Un Nuevo Dia, Noticias Telemundo, Al Rojo Vivo and Titulares y Más to report live and on-site from Russia, in addition to the new primetime studio show Viva el Mundial y Más hosted by renowned TV host and actress Jacqueline Bracamontes and Titulares y Más’s Karim Mendiburu.

beIN SPORTS wins Gold CLIO Sports Award

beIN SPORTS’ beIN BED campaign was awarded four separate awards at the 2018 Clio Sports Awards. The beIN BED campaign was recognized in the categories of Social Media, Direct, and Integrated Campaign, including a Gold Award for Social Media Multi-Platform campaign, two Silver Awards for both Direct Social Media and Integrated Campaign and a Bronze Award for Social Video.

Andres Cantor wins 5th Emmy

Veteran soccer commentator and play-by-play announcer known for his unmistakable goal call, Andres Cantor, won his fifth Sports Emmy for Outstanding On-Air Sports Personality in Spanish at the 39th Annual Sports Emmy Awards for his work with Telemundo Deportes.

Telemundo Deportes launches AR experience for the 2018 FIFA World Cup Russia

Telemundo Deportes and Panini America celebrate the countdown to the 2018 FIFA World Cup RussiaTM by kicking off a partnership that brings to fans Telemundo’s first-ever augmented reality (AR) experience for all things World Cup.

Sprint and Telemundo Deportes Team Up to Get Consumers in “Fútbol Mode”

GOOOOOOOOOL!!! Sprint is joining forces with Telemundo Deportes as the halftime sponsor of Telemundo’s Spanish-language coverage of the 2018 FIFA World Cup Russia™.

Commercial Trends in Sports 2018 [REPORT]

We are at a time of unprecedented commercial opportunity in global sports. Barriers to entry have never been lower. More markets around the world than ever before are receptive to the power of sports. It’s never been easier to reach millions—even billions—of fans.

World Cup: 64 Super Bowls In A Month

Each World Cup match viewership is roughly equivalent to that of the Super Bowl. So from June 14 – July 15, brands have 64 Super Bowl-sized opportunities to reach soccer fans.

Why The World Cup May Be An Entry Point To The U.S. Hispanic Market

Every four years, a large contingent of Americans develops an interest in soccer — and advertisers sit up and take notice. This year, although the U.S. didn’t qualify for the World Cup, there’s still a great opportunity for advertisers to reach out to another vital demographic — U.S. Hispanics.

Entravision Radio to broadcast the 2018 FIFA World Cup

Entravision Communications Corporation announced that its radio stations in 16 markets will broadcast 53 of the 64 total matches of the 2018 FIFA World Cup including all quarter finals, semi-finals, third place and final matches through a partnership with Futbol de Primera.

Futbol de Primera Radio announces 2018 World Cup Broadcast Team

Futbol de Primera Radio Network (FDP RADIO) will broadcast its fifth consecutive World Cup on site in Russia with a broadcast team of former soccer legends and coaches.

Univision Deportes And Combate Americas Announce Live Programming Agreement

Univision Deportes and Combate Americas announced a historic, multi-year partnership to produce and distribute live Combate Americas fight programming on Univision and Univision Deportes Network (UDN).

Univision Deportes Launches Prospects Series

Univision Deportes announced the creation of a new year-round initiative titled the Prospects Series in support of youth soccer in the United States.

Game Changer: 2018 FIFA World Cup Russia™ Goes Mobile [REPORT]

There are less than 100 days before the start of the 2018 FIFA World Cup Russia™ and U.S. Hispanic fans are gearing up to be part of the action. Our new national consumer survey, ThinkNow Research: Hispanic Soccer Fan Study, found that 89% of U.S. Hispanics intend to watch the World Cup and they’re looking to engage online and on the go.

Telemundo Deportes Kicks Off 100 – Day Countdown to 2018 FIFA WORLD CUP RUSSIA

To kick off the 100-day countdown to the 2018 FIFA World Cup Russia™, Telemundo Deportes revealed a series of key updates for its coverage plans as the exclusive Spanish-language home of the largest sporting event in the world. In addition to multiplatform coverage and production updates, Telemundo Deportes announced a line-up of top-tier advertising partners, digital partnerships, more legendary and groundbreaking commentators, and insights of its latest consumer focused study around the FIFA World Cup™.

2017 Year in Sports Media [REPORT]

The 2017 Year in Sports Media report looks at some of the top moments in sports and how what happened this past year could impact the short and long-term futures of sports rights holders, fans and sponsors.

2018 Scotiabank CONCACAF Champions League on Univision Deportes

Champion teams from across North America, Central America and the Caribbean will showcase the region’s best club soccer beginning February 20, 2018, in the Scotiabank CONCACAF Champions League tournament.

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