The biggest stars in Mexican regional music are coming out this Saturday, November 20 as Azteca America broadcasts in exclusive the fourth annual Premios PREMMUSA awards ceremony at 8 pm / 7 C. Performing at the festive gala will be: Alacranes Musical, Conjunto Primavera, La Número 1 Banda Jerez, Priscila y sus Balas de Plata and El Chapo de Sinaloa, among other Mexican regional music greats.
Television
Univision testified before Subcommittee on Communications, Technology and the Internet of Senate
The following statement can be attributed to Joe Uva, president & CEO, Univision Communications Inc. before the Subcommittee on Communications, Technology and the Internet of the Committee on Commerce, Science and Transportation United States Senate
“Today’s hearing demonstrated the importance of a consumer-driven media marketplace. Univision successfully negotiated over 150 carriage agreements, resulting in partnerships with our distributors that have enabled us to invest in expanded news coverage, community service programs and other initiatives that benefit our viewers in the U.S. Hispanic community. As Congress considers this issue, it is critical that the market incentives that made these deals possible are preserved.”
Silberwasser named Executive VP & Chief Content Officer at Discovery Networks International.
Discovery Networks International (DNI) announced the creation of a new production and development unit across the division that will focus on developing global content for Discovery’s portfolio of networks in more than 180 countries worldwide. The newly formed creative unit will be led by Luis Silberwasser, newly appointed Executive Vice President and Chief Content Officer.
Jose Valle OUT at KVEA-TV/Telemundo & KWHY-TV in LA.
TELEMUNDO STATEMENT: Jose Valle, GM of KVEA in Los Angeles, will be leaving the day-to-day management of KVEA at the end of the week to pursue other interests. He will continue to assist Telemundo with a variety of projects over the next several months as we transition to new leadership in Los Angeles.
Telemundo uses social media strategies to drive viewership & engagement for Aurora.
Telemundo announced its NTI results for the premiere of Aurora, the network’s newest original primetime novela. According to Nielsen Media Research, Aurora delivered an average of 1,360,000 total viewers (Persons 2+) and 851,000 Adults 18-49 viewers on Monday, November 1, making it the network’s strongest premiere in the 8pm time period in 4 years for Adults 18-49.
