Thank goodness I decided to take a breather before I posted this latest entry. I wrote it but set it aside, and then bam! I read the big news about Jackie Hernandez-Fallous joining Telemundo….the challenges remain but this latest appointment is a step in the right direction. Time-Warner’s loss is NBC’s gain. CLICK above on the Blog icon.
Television
Digital Transition awareness up- but so is Consumer Confusion.
Consumer confusion about the coming transition from analog to digital broadcasting that takes place on February 17, 2009, remains high. According to a Frank N. Magid Associates online tracking study, six in ten Americans are now aware of the scheduled change.
Univision Special ‘TV Digital: Cuanto Sabes?’
The Univision Television Network announced its second digital television special, “TV Digital: Cuanto Sabes?” (Digital TV: How Much Do You Know?), informing viewers of the various aspects of the transition to digital television in 2009 in the U.S. and Puerto Rico.
Televisa & Telemundo join forces.
NBC Universal’s Telemundo and Grupo Televisa, S.A.B entered into a strategic alliance agreement to distribute Telemundo content in Mexico across multiple platforms including broadcast TV, PayTV and emerging digital platforms.
