Al Otro Lado (To the Other Side) tells the human story behind illegal immigration and drug trafficking between the U.S. and Mexico through the eyes of Magdiel, a 23-year-old fisherman and aspiring composer who dreams of a better life. For people south of the border, the “other side” is the dream of an impossibly rich United States, where even menial jobs can support families and whole communities that have been left behind. For people north of the border, Al Otro Lado sheds light on harsh choices that their neighbors to the south often face because of economic crisis.
Television
Telemundo posts best 2Q in its history.
Telemundo announced it posted its strongest June performance ever in Monday through Friday prime (M-F, 7-11PM) among Adults 18-49 (A18-49), averaging a 3.8 rating/771,000, a 52% gain over June ’05 (2.5 rating), and a 27 share of the audience watching the three major Spanish-language broadcast networks.
Generation Next … En Español Please …
How important is Español? Ask MTV.
The premier youth-oriented network, which practically defined television targeted at 12 to 34 year-olds, plans to launch the bilingual MTV Tr3s network this fall. That’s right, bilingual. Pronounced tres, meaning three in Spanish, the reformatted and redesigned version of its Spanish-language MTV en Español will air English and Spanish music videos, lifestyle series, and documentaries. By Jose Cancela
Televisa declines to participate in Univision Merger.
Grupo Televisa, S.A. reported that it has made a filing with the SEC on Schedule 13D in which it announces, among other things, that it has sent a letter dated June 30, 2006, informing Umbrella Holdings, LLC, the group led by Providence Equity, that Televisa will not be rolling over its shares in Univision as permitted under the Merger Agreement between Univision and Umbrella Holdings.
