The Council for Research Excellence (CRE) tunveiled findings from the second of a two-phased neuroscience-based study designed to better understand how consumers view television programming and advertising in a multi-platform world.
Television
“THE MIND OF THE VIEWER”
Telemundo Presents “Guerra de Ídolos”
Telemundo announced the premiere of “Guerra de Ídolos,” the first ever scripted drama music series on U.S. Spanish-language television, on Monday, April 24 at 8pm/7c.
Oldenburg named VP of News at Telemundo 39 Dallas-Fort Worth / KXTX
Telemundo 39 Dallas-Fort Worth / KXTX announced that Freddy Oldenburg has been named Vice President of News for the station.
The Challenges of TV Audience Measurement
Today’s consumers watch TV and video in so many ways, ranging from first-screen connected devices (such as DVRs, VOD and OTT) to second-screen devices like smartphones, tablets, PCs and even wearables. As live TV’s share of overall viewing declines, it is becoming increasingly important for TV networks and advertisers to quantify and credit the consumption of content—and ads—across all viewing methods and devices.
Aristizabal named VP of Sales and GSM for LBI’s KRCA
LBI Media announced that it has appointed Liliana Aristizabal as vice president of sales and general sales manager for its flagship Estrella TV station KRCA in Los Angeles.
Univision and Story House Entertainment Announce Cast for ‘El Chapo’
Univision and Story House Entertainment announced that stage and screen actor Marco de la O (Tanto Amor) has been cast in the role of Joaquin ‘El Chapo’ Guzmán for the network’s upcoming series ‘El Chapo.’
Azteca America premieres “Knockout Azteca”
Azteca America, debuts “Knockout Azteca”, a reality show that brings together international boxing legends to train nine boxers in the hope of turning one of them into a contender for the World Boxing Association (WBA). The reality show premieres this Friday, March 24 at 10 pm/ 9 C.
“THE WALKING DEAD” returns to UNIVERSO
UNIVERSO announced the premiere of Season Four of the worldwide phenomenon, “The Walking Dead” en Español Wednesday, March 29 at 9pm/8C.
TV-Connected Devices Pave the Way for New Ways to Watch Content
With 80% of U.S. households having broadband internet, the popularity of TV-connected devices such as Roku (box and stick), Amazon Fire TV, Apple TV and Google Chromecast, as well as game consoles, is growing.
Univision Digital launches 3, 2, 1 Clarissa!
Univision Digital announced today a new digital web series “3, 2, 1 Clarissa!” featuring Clarissa Molina, the Social Media Host for the award-winning entertainment news show “El Gordo y La Flaca”
Ferrari named EVP of NBCUniversal Telemundo Enterprises
NBCUniversal Telemundo Enterprises announced it has named Beau Ferrari to Executive Vice President of NBCUniversal Telemundo Enterprises. Ferrari previously served as Executive Vice President, Corporate Strategy and Development for Univision Communications Inc.
Telemundo presents Biopics Series
Telemundo to premiere two cutting-edge biopic series based on internationally bigger-than-life Hispanic figures, including Puerto Rican urban music star Nicky Jam and Mexican singer-songwriter José José.
CNN en Español celebrates its 20th Anniversary
It was March 17, 1997 at 6 o’clock, when CNN en Español began its first broadcast. Since then, the network has uninterruptedly covered important events such as: political elections, wars, entertainment news, movements that have changed the course in history, and much more. The premiere of this network represented the beginning of a 24-hour Spanish-language news channel in our region, and a revolution for Spanish-language journalism in the Americas.
Coeto named EVP of Production for Telemundo Studios
Telemundo announced Ricardo Coeto has been named Executive Vice President of Production for Telemundo Studios.
Ortiz named Weekend News anchor at Telemundo 52
Telemundo 52 Los Angeles / KVEA today announced that Alejandra Ortiz has been named News Anchor for the station’s weekend newscasts, Noticiero Telemundo 52 a las 5:30 PM y 11 PM.
TeleXitos “Blockbuster Fridays”
TeleXitos, the Telemundo Station Group’s Spanish-language multicast network, announced that it will air a box office hit movie every Friday night at 8 PM ET for the next three weeks as part of its new “Blockbuster Fridays” programming (Éxitos del Cine in Spanish.)
Watch Latino Entrepreneurs Launching Their Products on TV
HSN teamed up with Dreamers Ventures creator Liliana “Lili” Gil Valletta and Bob Circosta, “TV’s Billion Dollar Man,” to search for new and exciting products from Latino/a entrepreneurs to launch on HSN. Project American Dreams is part of HSN’s American Dreams program to cultivate entrepreneurs and introduce new products to market.
Telemundo Performers Vote To Join SAG-AFTRA
Marking the first time in 65 years that a group of actors at a major television network sought a unionization election, the vote is a momentous step toward ending the double standard that has existed for decades between Spanish-speaking performers at Telemundo and their English-speaking colleagues at NBC.
Telemundo Deportes 100-Day FIFA Russia 2017 countdown
Telemundo Deportes begins its 100-day countdown and unveils coverage plans for the FIFA Confederations Cup Russia 2017, taking place June 17- July 2.
Maroni named VP & Creative Director of Telemundo Studios
Telemundo announced Miguel Varoni has been promoted to Vice President and Creative Director of Telemundo Studios and Telemundo International Studios, where he will work on scripted projects targeting the U.S. Hispanic and Latin American market.