Television

Extreme Reach is an enterprise software company that helps clients leverage video assets across linear TV and digital video. eMarketer’s Patricia Orsini spoke with Melinda McLaughlin, CMO of Extreme Reach, about how the company helps clients make sense of and use technology to ensure their ads reach consumers in the most targeted and efficient way.

AIRE Radio Networks, a division of Spanish Broadcasting System, announced the appointments of Michelle Marino to Senior Vice President of Network Sales, and Erika Marrero to Vice President of Network Sales, reporting to Elisa Torres, Head of AIRE Radio Networks, effective immediately. 

Netflix and Univision Story House, Univision Communications Inc.’s (UCI) new development and production arm, announced that they will co-produce a boundary-breaking drama series, “El Chapo,” based on the life story of one of the world’s most notorious criminals.

Univision Communications Inc. (UCI) hosted its annual Upfront presentation on May 17th to unveil its 2016-17 programming line-up and highlight how UCI’s comprehensive portfolio.

In conjunction with NBCUniversal’s Upfront presentation, TELEMUNDO and NBC UNIVERSO announced a robust lineup of new programming for the 2016-2017 season

Univision Communications Inc. (UCI) announced the selection of AOL to support the company’s linear programmatic TV ad buying efforts.

beIN SPORTS announced upcoming programming plans, including enhanced broadcast strategies for both channels, beIN SPORTS and beIN SPORTS en Español, during its 2016 Upfront event.

CNN en Español announced a new and enhanced lineup that continues to build on the network’s strategy of offering a multiplatform news network with fresh and original content, live breaking news programming, CNN Films and documentaries, CNN en Español Red Room, an interactive and social media space, and CNN en Marcha, a mobile interactive social media hub that travels to important venues all over the U.S.

Discovery U.S. Hispanic announced its networks’ 2016-2017 Upfront slate, expanding on popular genres such as adventure and motors for Discovery en Español as well as home and family on the female-focused Discovery Familia.

NBCUniversal Telemundo Enterprises held a private concert exclusively for its advertising clients tonight at The Manhattan Center’s Hammerstein Ballroom in New York City to celebrate TELEMUNDO’s successes this past year.

Univision Communications Inc. (UCI) announced the launch of Univision Story House, a new content development and production venture that will produce original content for UCI’s portfolio of owned networks as well as third party networks and platforms

Azteca America, which announced at its Upfront last month that it would be incorporating Real-Time Participatory Media (RPM) into its programming, has signed its first sponsor for the service.

“Viernes Futbolero Tiempo Extra,” the 30-minute live local show, celebrates its on-air anniversary on KAZA.

Univision Network’s “Despierta America” (Wake up America) celebrated its 19th anniversary with a special LIVE magical broadcast from Walt Disney World Resort in Florida.

Univision Communications Inc. (UCI) announced that its new joint venture with the internationally-acclaimed producer Patricio Wills has been named W Studios.

MundoMax’s new telenovela, Azúcar (Sugar) premiered on Tuesday, May 3rd at 8PM/7C.

Telemundo Boston / WNEU announced that Pedro Castro-Amaré has been named Sports Anchor for Noticiero Telemundo Boston at 6 PM and 11 PM.

Telemundo Denver / KDEN announced that Carlos Rausseo has been promoted to News Anchor, effective immediately.

Telemundo 40 Rio Grande Valley / KTLM announced the expansion of the Telemundo Station Group’s successful and popular consumer investigative franchise – Telemundo Responde (Telemundo Responds) – to the Rio Grande Valley of South Texas

This month, the talented Mexican mechanic Martín Vaca, star of the popular Discovery en Español automotive series, MEXICÁNICOS, and his team, are back with new challenges and more of the incredible transformations that have captivated Hispanic audiences for two consecutive seasons.