Television

Univision Communications Inc. (UCI) launched Univision NOW, a new direct to consumer service available on iOS, Android and web with a monthly or annual subscription fee.

Centroamérica TV, the official channel of the Central American community in the U.S, will air two key qualifying matches for the 2018 World Cup in Russia: Panama vs. Costa Rica and El Salvador vs. Canada.

Univision Communications, Inc. (UCI) announced that Isaac Lee has been named to the newly created position of chief news and digital officer, with additional responsibilities over Multicultural and Music and maintaining oversight of the News and Digital divisions.

NBCUniversal Telemundo Enterprises announced  that it has secured the services of acclaimed soccer announcer Andrés Cantor through the 2022 FIFA World Cup Qatar™.

Telemundo Denver / KDEN announced that Pamela Padilla has been promoted to News Anchor, effective immediately.

NBCUniversal Telemundo Enterprises announced “Tu Dinero es Tu Futuro” (Your Money is Your Future), a company-driven financial education initiative designed to support financial literacy among Spanish-language viewers.

NBC UNIVERSO announced the premiere of Heroes, starting Wed., Nov. 18, at 8 p.m. ET/PT. This marks the Spanish-language debut of the epic sci-fi series on U.S. television. Created by Tim Kring,

Cisneros Studios announced an agreement with TELEMUNDO for the production of the new show, “Ya Era Hora con Erika y Eduardo” [It’s About Time with Erika and Eduardo], hosted by renowned entertainers Erika de La Vega and Eduardo Videgaray.  The new program, which also features the special participation of Boris Izaguirre, will premiere this coming Sunday, November 15th, at 10:00 PM Eastern / 9:00 PM Central.

Flavio Morales has been named Executive Vice President, Endemol Shine Latino, U.S. Initiatives, it was announced by Cris Abrego and Charlie Corwin, Co-Chairmen and Co-CEOs of Endemol Shine North America.

Univision Communications Inc. (UCI) named Dominic Fails senior vice president of Local Media Sales, effective immediately. He will report to UCI’s Chief Local Media Officer, John Eck.

Social TV behaviors have continued to evolve over the years; shifting from consumers passively consuming TV – to socially consuming TV as more and more social media becomes accessible via different devices and sources.

Social network advertising may be less than 5% of total global media spend – $25 billion out of $570 billion in 2015, per eMarketer – but it has a dramatic impact on all media, especially the ~40% going to television.

Telemundo Network announced the appointment of Maria Isabel Figueroa to Vice President, Marketing. 

MEXICANICOS (#mexicanicos) will air on Discovery en Espanol Mondays at 10PM E/7PM P starting November 9 as part of the ‘Lunes de motores’ programming block, and on the Discovery Channel in Mexico starting November 10.

The TV advertising landscape looked very different in the ’80s, when Wendy’s ran its famous “Where’s the Beef?” campaign.  TV advertising measurement is due for a makeover!  ComScore’s acquisition of Rentrak demonstrates how media consumption, particularly video, is becoming more and more addressable.  So marketers are looking for data that helps them understand viewer behavior and marketing effectiveness.

TV network executives are worried about the long-term weakening of advertising revenues.  The near-term question is whether they can make up for this problem — not just with digital revenue, but, more importantly, in retransmission fees from pay TV providers, as well as reverse compensation money from their TV station affiliates.

In the opening keynote of the Hispanic Television Summit, Gonzalo Del Fa, president of GroupM Multicultural, issued a plea for better data and understanding of Hispanic viewers to boost the value of Hispanic TV.  By: Jon Lafayette, Broadcasting & Cable

Spanish-language television is alive and well, Telemundo president Luis Silberwasser declared at the Hspanic Television Summit here Oct. 22.  By: Jessika Walsten, Broadcasting & Cable

What appealed to USA Network about the telenovela format – in the form of upcoming drama Queen of the South – is what appeals to viewers of Spanish-language, action-oriented “super series” and the new category of bio-musicals on Telemundo: compelling heroes and stories that attract young, multicultural audiences.  By: Kent Gibbons

Cinelatino brings a monstrous lineup to home screens in its annual “Semana de Terror” (Week of Terror) with nightly spine-tingling films beginning Monday, October 26.