Tony Ruiz who was a partner of New York based The Vidal Partnership will become the Local Sales Manager of Telemundo’s WNJU-YV in New York/ New Jersey in October 2015.
Television
Ruiz named Local Sales Manager of Telemundo / WNJU-TV in NY
NBC Universo presents Festival Internacional de Viña Del Mar 2015
NBC UNIVERSO announced as part of the celebration of Hispanic Heritage month the exclusive telecast of “Festival Internacional de Viña Del Mar 2015,” Latin America’s largest and longest-running music festival.
Valls named SVP Of Ad Sales at MundoMax
In the newly established ad sales structure, Valls will oversee network and local affiliate sales for Miami, Houston, and Los Angeles.
NBCUniversal Telemundo Enterprises tapped for distribution, monetization and social Activation of Más Mejor
In collaboration with NBCUniversal Telemundo Enterprises, the partnership will utilize their digital and social audiences to distribute the content and create exclusive sponsorship opportunities.
Reports of the Death of Broadcast Have Been Greatly Exaggerated [INSIGHT]
While Hispanic Millennials do skew towards English, it’s important to note that more than half of them consume some or all of their Television content in Spanish. The reason for this appears to be that broadcast is still where a lot of the content they want to see is aired. Additionally, there’s evidence that suggests that Spanish language advertising is better at connecting with bilingual Hispanics so it may also be the better option for advertisers looking to reach Hispanic Millennials.
Vme TV Premieres Soy TED
Vme TV premiered “Soy TED” this Friday, September 25, 2015 at 7 p.m. E/P.
Conrad named SVP Programming and Acquisitions at Univision
In his role of senior vice president, Programming & Acquisitions, Conrad will spearhead all sports programming, acquisitions and content development operations across Univision Deportes platforms
Loewenstein named SVP Strategy and Operations at Univision
Loewenstein will lead operations for sports, including strategic initiatives focused on the growth and profitability of Univision Deportes’ content offerings and improving the audience experience across platforms.
Escándalos premiering on Azteca America
Azteca America invites the public to look inside the cases that have scandalized society in Escándalos, a new television series developed around real-life events that shook the world; true-life scandals that come to the small screen with extraordinary performances and top-level production values.
Celia to premiere on Telemundo
TELEMUNDO’s upcoming drama series “Celia” will premiere on Tuesday, October 13 at 8pm/7c.
Time Warner Cable Partners with Telemundo launch “Disfruta Aún Más”
Time Warner Cable (TWC) has partnered with Telemundo to launch a new Disfruta Aún Más campaign to communicate how TWC continues to enhance its products and services to help customers connect to what they love at home
Losada joins FOX Deportes
Jesse Losada, one of the most renowned sports broadcasters in Hispanic television, joins FOX Deportes to serve as its play-by-play announcer for NFL and College Football and blow-by-blow announcer for Premier Boxing Champions.
Hearst Television launches “Matter of Fact” with Fernando Espuelas
Hearst Television Inc. is launching a new weekly program hosted by acclaimed political commentator, author, national radio host and entrepreneur Fernando Espuelas.
Conde named Chairman, NBCUniversal International Group and NBCUniversal Telemundo Enterprises
NBCUniversal named Cesar Conde to the newly created position of Chairman, NBCUniversal International Group and NBCUniversal Telemundo Enterprises. NBCUniversal Telemundo Enterprises, which is being added to his responsibilities, includes the Telemundo Network, NBC Universo Cable Network, Telemundo International, Telemundo Local Stations, Telemundo Digital Media and Emerging Business and NBC Deportes. Conde begins October 12 and will continue to report to Steve Burke, CEO, NBCUniversal.
Are Media Companies Charging Streaming Services Enough?
The concern on Wall Street is that increasing numbers of subscribers are ‘“cord-cutting” – abandoning cable altogether or opting for slimmer channel packages in favor of subscription video-on-demand (SVOD) platforms such as Netflix, Amazon Prime and Hulu Plus. Investors also are worried that media companies aren’t earning enough from SVOD platforms to compensate. Reliable measurement of those platforms is needed to determine whether that’s true. By Steve Hasker, Global President, and Glenn Enoch, SVP, Audience Insights
Telemundo premieres “Señora Acero” simultaneously on multiple platforms
For the first time in its history, the network will air the premiere simultaneously on television, Video On Demand, Telemundo.com, Twitter, Periscope and YouTube.
NBCUniversal Hispanic Group’s Fluency Productions teams up with Samsung and Toyota for release of REVERSION
NBCUniversal Hispanic Group’s Fluency Productions announced Samsung and Toyota will support the release of its next feature film, the highly anticipated English-language sci-fi thriller REVERSION.
Merle named Senior Director Corporate Marketing Services at Univision
Merle will oversee UCI’s marketing asset management process, branding, brand extension marketing, and the marketing of UCI’s research.
Morales named VP Local Marketing Strategy at Univision
Morales will be responsible for ensuring consistency of brand, strategic messaging, as well as promotional and marketing strategy across UCI’s local media stations.
NBC Universo adds HD in several markets
NBC UNIVERSO announced that Comcast has launched NBC UNIVERSO in HD.