Television

A Mass Medium Without Mass Media: Live TV Losing Default Status

DVRs and OTT services have been eroding the primacy of live TV for years, but in just the last two, prime-time viewing has hit a clear tipping point.

Battlestar Galactica on NBC Universo

Battlestar Galactica is now slated to appeal to a whole new audience when it airs for the first time in Spanish on U.S. television beginning Wed., July 29, at 9 p.m. ET/PT.

Malave named Telemundo 51 Co-Anchor

WSCV Telemundo 51 in Miami announced that Fausto Malavé is the Co-Anchor of the 5:30 PM, 6 PM and 11 PM weekday newscasts effective immediately.

Telemundo and NBC Universo announced 2015 Liga MX Telecast schedule

TELEMUNDO and NBC UNIVERSO announced they will be telecasting live 17 exciting Liga MX matches in Spanish to soccer fans across the U.S. starting Sat., July 25, through Sat., Nov. 21, 2015.

FOX International Channels sells off interest in MundoFox

FOX International Channels (FIC) announced that FIC has sold its interest in U.S. Spanish language broadcast network MundoFox to its joint-venture partner RCN Television Group (RCN).

MundoFox to premiere Café Con Aroma de Mujer

MundoFox announced the premiere of the internationally acclaimed and beloved telenovela, Café con Aroma de Mujer (Coffee with the Scent of a Woman).

Live TV Viewing Is Dying By A Thousand Paper Cuts

The whole marketing communications world revolved around the 30-second spot then. Campaign planning was TV first, then the other stuff like radio, outdoor, magazines and newspapers. It’s hard to believe the media world was that simple not that long ago.

NBCUniversal’s Hispanic Enterprises and Content FLUENCY Film receives 6 Image Awards nominations

Ana Maria in Novela Land, a film from NBCUniversal’s Hispanic Enterprises and Content FLUENCY productions, has received a record six nominations for the 30th Annual Imagen Awards, including Best Picture, Best Director, Best Actor in a Feature Film, Best Actress in a Feature Film, Best Supporting Actor in a Feature Film and Best Supporting Actress in a Feature Film.

4 in 10 TV Viewers are “Digital Enthusiasts” [REPORT]

As consumers embrace and experiment with a host of new ways of watching TV content, a new GfK MRI report has identified six new TV viewing audience groups and how they combine emerging and traditional options for TV use.

Azteca America launches “Fuerza Ford”

Azteca America announced it has joined forces with client partner Ford Motor Company to develop and launch “Fuerza Ford,” a ten-episode sponsored-content initiative showcasing the Ford F-150.

Summa named VP Content Innovation at Univision News

Univision News has appointed Keith Summa as senior vice president, Content Innovation. He will report directly to Isaac Lee, president of News and Digital for UCI and CEO of Fusion.

Univision Deportes to broadcast 2015 CONCACAF Gold Cup

Even before the first whistle blows for Tuesday’s inaugural game of the 2015 CONCACAF Gold Cup tournament, Univision Deportes, Gold Cup’s official Spanish-language broadcaster, will start offering fútbol fanáticos comprehensive coverage across Univision Network, UniMás and UDN (Univision Deportes Network).

Law & Order and Law & Order: Los Angeles on NBC UNIVERSO

NBC UNIVERSO announced the premieres of Law & Order and Law & Order: Los Angeles for the first time in Spanish in the U.S. Law & Order with back-to-back episodes beginning at 5 p.m. ET/PT every Monday through Thursday, starting on Mon., July 6. Law & Order: Los Angeles will air weekly on Tuesdays during primetime at 9 p.m. ET/PT, starting July 7.

Rojas named Marketing Director at Fox Deportes

FOX Deportes named Sandra Rojas Marketing Director

Univision San Antonio celebrates 60th Anniversary

KWEX 41 Univision San Antonio, a station that helped shape the Univision Network and Spanish-language television across the United States, celebrated its 60th anniversary with a huge community event on Sunday, June 28, 2015 at Traders Village.

Suits to air on NBC UNIVERSO

Suits is now set to appeal to a Spanish-language audience when it airs for the first time on U.S. television in Spanish beginning Tue., July 7, at 10 p.m. ET/PT.

Discovery U.S. Hispanic launches new multi platform offering

Discovery U.S. Hispanic and mitú  announced ta multiplatform development agreement to produce a slate of original digital and television series.

Product Placement Is The ‘New Black’

It’s no secret that television has changed dramatically in the last half decade, from the way it’s produced to how it’s consumed. Those changes have sparked a shift in the ways brands are able to connect with audiences.

Mendez named VP of News at Telemundo 47 in NY

Telemundo 47 New York / WNJU announced that Karen Mendez has been named Vice President of News. In this role, she will be responsible for the overall performance of the Telemundo 47 news department and any other local productions across multiple media platforms. Mendez will assume her role in mid-July 2015.

UniMás to air 2015 Miss USA Pageant

Fifty-one talented young ladies will compete for the 2015 Miss USA crown LIVE on the UniMás  Network on Sunday, July 12 at 8 p.m. ET/PT (7 p.m. Central) from the Baton Rouge River Center in Louisiana.

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