Television

beIN SPORTS announced the match-ups for the 2015 Copa America tournament live from Vina del Mar, Chile.   Exclusive coverage of the draw on beIN SPORTS and beIN SPORTS en Espanol included the teams who will face off in the opening phase of the tournament featuring 10 South American CONMEBOL countries, plus invited nations Mexico and Jamaica.

It may seem a bit like piling on, but I think that it’s finally time for the TV industry to change the way audience and ads are measured, bought and sold. Its measurement is broken and needs to be fixed. Just this past week, quite uncharacteristically, even Nielsen made a case for fixing things.

Univision Communications Inc. announced the launch of Novelas Xpress, abridged versions of popular telenovelas that deliver all the drama and passion of the original stories – in smaller and more concentrated packages –15 hours in total length or less.

El Rey Network will program a “Kaiju Christmas” marathon that brings you over 48 hours of giant monster mania featuring the original King of the Monsters, Godzilla. 

Through Custom 360 Integrations, MetroPCS is a Brand Partner in Estrella TV’s Tengo Talento.   This season long partnership with Tengo Talento, Mucho Talento will be highlighted through three primary elements:  The MetroPCS Call Home Segment, MetroPCS Lounge and MetroPCS as Voting Partner.

Telemundo Chicago announced that Rodrigo Arana has been named sports anchor for Noticiero Telemundo Chicago at 5 PM and 10 PM.

Azteca America announced four new additions to its executive roster. Gary Pacheco joins the network as Station Manager of WMBC-Azteca New York, Erin Cook joins as Vice President of Network and National Spot Sales in Dallas, Joe Jaime joins the Chicago office as Vice President of Network and Spot Sales – Midwest, and Thomas Andre joins as an Account Manager in the Glendale, Calif. office.

Telemundo announced the premiere of its new production “Tierra de Reyes” on Tuesday, December 2 at 9pm/8c. 

“La Banda”, developed by Univision Communications Inc. (UCI), Simon Cowell’s Syco Entertainment and Saban Brands and co-produced with FremantleMedia Latin America, aims to create the world’s ultimate Latino boyband through the largest Latino talent search in U.S. TV history.

WAPA America has acquired the exclusive rights from Puerto Rico TV, the Island’s public television network, to three beloved local programs, “Puertorriqueñisimo,” “Así Canta Puerto Rico”, and “El Show de Chucho.” All three weekly shows are scheduled to premiere the weekend of November 22-23.

Viacom International Media Networks (VIMN) announced the appointment of Pierluigi Gazzolo as President of its Americas division, giving him responsibility for its operations across Latin America, Canada and the US Hispanic market (Tr3s).

ESPN Deportes will be the Spanish-language home of the XXII Central American and Caribbean Games, Veracruz 2014, starting November 14 with the Opening Ceremony at 8 p.m. ET live from Veracruz, Mexico.

Univision Communications Inc. announced a nationwide search for every day heroes who harness the power of sports to serve and improve their communities and the lives of the people that live in them. 

Telemundo announces the return of internationally-acclaimed actress Kate Del Castillo in the network’s upcoming super series “Dueños del Paraiso” (Owners of Paradise), slated to premiere in early 2015. 

Discovery Familia  and MiTú announced that it has signed a cross-platform programming deal to bring Latino talent to Discovery Familia’s TV and digital audiences.

Nielsen  unveiled the results of a new TV measurement test in Chicago that captured out-of-home viewing data using the Portable People Meter (PPM) panel over a three-month period beginning in April of this year. The test revealed, over the total day 5 a.m. to 5 a.m., that out-of-home viewing added a 7% to 9% ratings lift for audiences aged 25 to 54.

Hispanic parents are more likely to agree that “TV helps me be a better parent” than Caucasian parents, and they are much more likely to be watching TV with their children than families in the general population. These are among the key findings from a recent study conducted by Penn Schoen Berland (PSB) on behalf of the ANA’s (Association of National Advertisers) Alliance for Family Entertainment (AFE).

SSI has built a new digital survey panel with Univision called Que Crees? (What do you think?) to be the premier platform for market researchers to gain broad access to the opinions, beliefs and attitudes of Hispanic Americans.

NBCUniversal announced a series of enhancements at its 17 Telemundo stations as a result of a major investment made by the company to better serve Spanish-language viewers in the markets it serves. The investment supports local news expansions, bolsters newsgathering efforts and ensures that each news team has the resources it needs to compete.

In an effort to bring in-depth analysis and a unique Latino perspective to the dynamics and results during election-day, Fox News Latino is set to give a voice and a stage to the experts and community influencers in the community.