Médico de Familia joins forces with Latino Commission on AIDS.
June 17, 2007
The national Spanish-language health monthly “Médico de Familia” announced that it will be partnering with the pioneering HIV/AIDS advocacy and public health organization Latino Commission on AIDS to distribute information to Spanish-speakers in the U.S. about prevention and treatment options for the disease that every year kills some 3 million people worldwide.
“There is a huge language gap in this country that prevents Spanish speakers from having access to the facts about diseases such as HIV/AIDS that plague our community,” said Johnny Cobos, CEO of Parlante Inc., publisher of “Médico de Familia” magazine, which is publishing a three-part series on AIDS starting in July. “We need to do all we can to make people aware that this is a 100% preventable disease.”
As part of the partnership, the Latino Commission on AIDS will provide critical insight about prevention and treatment issues that affect health outcomes for Latinos and participate as the official “think tank” and advisor to the magazine on editorial content for the special series. The organization will also provide bonus distribution of the magazine through its promotional events and health conferences.
“There are so many myths in the Latino community about HIV/AIDS,” said the Commission’s president, Dennis deLeon. “It’s encouraging that there is a free, high-quality resource in Spanish such as “Médico de Familia” magazine, that is out there dispelling misconceptions and offering crucial information to a segment of the population that is gravely underserved with health information.”