Mega TV new affiliate in NYC.
January 5, 2010
Spanish Broadcasting System (SBS) announced that Mega TV is expanding in New York. Beginning in March, Mega TV will be available on WRNN Channel 48.2, on Time Warner Cable Channel 92 and Verizon Fios Channel 466. SBS has signed with Rise Television which owns and operates WRNN Channel 48, in the deal Mega TV will run the sales operation.
“This expansion showcases the strength of the Mega TV brand on all fronts,” said Cynthia Hudson, EVP/CCO of SBS and the Managing Director of Mega TV. “Mega TV continues to prove that it has the relevance and original programming that U.S. Latinos demand. Our unique style and approach to Spanish-language content, renowned talent and fresh formats are the key to our successful track record and excellent ratings.”
“The launch of Mega TV in New York, the #2 Hispanic market reaffirms our commitment to continue the expansion of Mega TV nationally. The New York market is especially important to us as we have the support of SBS radio stations Amor and Mega,” said Maggie Salas-Amaro, Director of Affiliate Relations for Mega TV. “We are in continuous discussions with other affiliates in other Top 10 markets, and hope to make those announcements in the coming months.”