MTV, Música y Más & TMobile to present ‘Descubre and Download’.
July 31, 2011
Tr3s: MTV, Música y Más partnered with TMobile to present “Descubre and Download”, a multi-platform destination committed to promoting a new generation of Latino artists. D&D gives music fans the opportunity to be the first to discover new artists, while providing fans ‘Free Latin Music’. Following in the footsteps of previous D&D artists and Latin super stars Prince Royce and Joey Montana, D&D introduces Jiggy Drama this month on download.tr3s.com
The buzzworthy Jiggy Drama will unleash two singles on D&D with “La Flaka” and “La Fuga” from his new album Nerdside. Offering a new sound, a fresh flow, and an inescapable rhythm that pleases the ear, Jiggy Drama’s hot new beats and inventive lyrics are sure to get you moving.
“We’re always looking for innovative platforms that give clients the opportunity to connect with music fans across multi-screens,” said Luisa Fairborne, VP, Ad Sales for Tr3s, “With D&D, we continue to serve as one of the leading destinations for new music discovery, while partnering with powerful brands to deliver a multitude of content that resonates with the rapidly growing bilingual/bicultural audience.”
“D&D” is the place to discover what’s new in music from coast to coast, introducing the freshest sounds in rap, rock en Español, hip-hop, reggaeton, pop and more. D&D showcases emerging artists in: 30-:40 vignettes with exclusive artist interviews that run daily, six-week video rotation campaign and appearances on entertainment shows like “Lo Que Te Pica.” On the digital front, the “D&D” artist page will feature a ‘Free Latin Music’ download of the latest single(s) and additional content such as a feature BLOGAMOLE, photos, interviews, videos, wallpapers and more.