Multi-Cultural Ad Agency Partners with Southwest Creative Agency.

Applied Creative, Inc. of Scottsdale, Arizona, has formed a strategic partnership with a top national multi-cultural agency, AP & Associates, LLC, a firm with a distinguished record of helping Fortune 100 brands penetrate the African-American and Hispanic communities.

“Now more than ever, top brands must play a larger role in addressing the needs of the multi-cultural consumer,” states Alan (AP) Powell, Founder and CEO of AP & Associates, LLC. “Companies who fail to connect at the grassroots level with the African-American and Hispanic communities will find it very difficult to maintain or improve their cultural footing.”

“Needless to say we are extremely pleased to form this strategic alliance with Mr. Powell and his firm,” says Brandon Tague, Vice President of Strategic Planning for Applied Creative, Inc. “AP & Associates is the absolute authority in the multi-cultural advertising space.”