NaCo crosses the border to enter U.S. Apparel Market.

Mexico City-based NaCo announced it has officially launched operations in the United States, and has began selling to fashion boutiques across the country from its Miami and Los Angeles-based showrooms. The company’s famed t-shirts, instantly accepted by trendsetters, quickly gained street credibility when rock stars such as Juanes and Molotov began to wear the designs on stage and television. The brand has now mushroomed to include sweatshirts, track jackets, bags, wallets, hats and other accessories.

NaCo products are featured on their new US-based web-site, http://www.usanaco.com, and can already be found in stores such as Chicano Style, Aztlan Gallery & Barracuda in Los Angeles and La Epoca in Miami.

“We’re thrilled to take this important step in the evolution of our company,” said Chavarin, who serves as the company’s Chief Creative Officer. “NaCo is the first Latin-American street wear clothing brand to enter the US market, and we are looking to reach Latinos, and everyone who is open to celebrate Hispanic culture with humor and style.”

“We started NaCo as a project among two buddies with the idea of giving away a few t-shirts to friends and family. Today we are proud to be a nationally recognized brand in Mexico and we hope to gain that same level of acceptance among Latinos in the United States,” added Chavarin. “As we have learned through our designs, a t-shirt is much more than a piece of apparel, it’s a way of expressing yourself, showing a sense of humor, making a statement and telling the world who you are. Nacos develop a style of their own as they gather phrases and iconography which know no boundaries in origin or class.”