“Noticias Telemundo” app
October 1, 2015
NBCUniversal Telemundo Enterprises’ Digital & Emerging Business announced a partnership with Telemundo News to develop the upcoming “Noticias Telemundo” app, a best-in-class Spanish-language mobile app featuring the latest in content personalization that will extend into the “wearable” market through its Apple Watch app. The app will be available for download on November 8, 2015, marking the one year countdown to the 2016 presidential election.
“Hispanics are digital and mobile trailblazers, especially ‘Generation M’ (millennial, mobile, multicultural), and studies show that they expect top quality content delivered to them on their own terms,” said Peter Blacker, EVP, Digital Media and Emerging Business, NBCUniversal Telemundo Enterprises. “We understand that the content we provide to our audience needs to be personalized and customized for mobile screens and wearable devices, as Hispanics continue to embrace emerging technologies.”