Novartis Pharmaceuticals selects Lopez Negrete Communications.
November 13, 2006
Lopez Negrete Communications has been selected to lead Novartis Pharmaceuticals Corporation’s Hispanic initiatives in the United States.
“Novartis is one of the few, and among the first pharmaceutical companies to seriously concentrate on addressing the Hispanic population,” said President and CEO, Alex López Negrete. “We are proud to be a part of their pioneering spirit and level of commitment.”
The Lopez Negrete team leading the Novartis Pharmaceuticals account is Group Account Directors Frank Sendra and Andres Reyes; Creative Director Luis Gonzalez; Promotions Director Trey Velasco; Account Supervisor Alma Suttles; Senior Account Executive Carmen Martinez; and Public Relations Senior Account Executive Pio del Castillo.
