News
Economy is Expanding but Momentum is Slowing
The economy is still growing, but not as fast as it was earlier this year, National Retail Federation Chief Economist Jack Kleinhenz.
More Unmarried Women Than Unmarried Men in the U.S.
The odds of finding a potential mate in the United States were in men’s favor in 2019; there were 89.8 unmarried men for every 100 unmarried women, according to a new U.S. Census Bureau analysis.
Hemisphere Media Group acquires WKAQ AM and KQ105 FM from TelevisaUnivision in Puerto Rico
Hemisphere Media Group announced that it completed its acquisition of WKAQ AM and KQ105 FM from TelevisaUnivision. Concurrently with the closing of this latest transaction, Hemisphere is launching WAPA Media. This multiplatform media company is the first-of-its-kind and will be the leading media company in Puerto Rico.
Loop Media announces Latino Content Channels for Businesses
Loop Media, Inc. , a free streaming television media company for businesses which provides access torestaurants, retail businesses, office buildings, doctors’ offices, airports, bars and college campuses, announced it has added the Mexican Restaurant Channel, the Mood Boost Latin Channel and the Cinco de Mayo Channel (where every day can be a celebration) to its Latino-focused channels on the Company’s Loop TV platform.
2023 ANNUAL MOSAIC AWARDS Winners
The 2023 Mosaic Awards will recognize and honor organizations and individuals that have shown commitment to diversity, equity, and inclusion through their creative work, advocacy, and company-wide initiatives.
AI Partnerships: Looking Beyond the Creative Unions
There is a huge amount of excitement surrounding the latest marketing fixation, AI, and for good reason. It offers a wealth of opportunity, from simple fact-finding hacks through to content creation, most of which professionals are only just beginning to realize.
Business Leaders in Broadcast, Cable, and Streamingg Join Others from Brands, Advertising, Production, Distribution and Marketing At 21st Annual Hispanic TV Summit Wednesday, September 13 in New York City
Telemundo’s Chairman, Beau Ferrari, will headline next Wednesday’s 21st Annual Hispanic TV Summit, the premier annual event for those in the business of television for Hispanic audiences in the U.S. and worldwide.
Macias Creative Welcomes Multicultural Marketing Leader Kimberley McArthur as Chief Growth Officer
Macias Creative, an independent culture-first creative agency, announced the newest addition to their executive team, Kimberley McArthur, who joins as Chief Growth Officer. McArthur is a recognized multicultural and inclusive marketing leader with a distinguished career spanning over two decades within both agency and corporate.
New Guidelines to help Marketers start investing in Diverse Media Suppliers
The ANA and the 4A’s released a new set of guidelines designed to help companies increase their advertising and marketing investments in diverse media suppliers.
MaGO! PR Joins the 2023 Class of PRNEWS People of the Year
MaGO! PR, a full-service, multicultural 360 PR firm announced that it has been recognized as one of PRNews’ People of the Year- The New Entrepreneurs on the Block for 2023.
5 Fragrance Consumer Trends You Should Know [INFOGRAPHIC]
Fragrance usage in the U.S. is slightly up over last year, driven mostly by Gen Z. Understanding who fuels the latest trends can help you align to consumer behavior and unlock business growth. Our Fragrance Consumer Report tells the most complete story to inform your strategies.
THE 2023 BILLBOARD LATIN MUSIC AWARDS ON TELEMUNDO
Billboard and Telemundo announced the first group of Latin music stars set to perform at the 2023 Billboard Latin Music Awards. The star-studded ceremony will feature Calibre 50, Chiquis, El Alfa, Eladio Carrión, Justin Quiles, Los Ángeles Azules, Manuel Turizo, Marshmello, Myke Towers, Peso Pluma, Tini and Yandel.
‘Always-on’ Analytics: The Pros and Cons of Automation in Marketing Mix Modelling
Welcome to the Wheelhouse, a series of blogs from Ebiquity’s Marketing Effectiveness team. In this fourth edition of The Wheelhouse, Principal Consultant George Wood considers the benefits and drawbacks of running automated, ‘always-on’ analytics for marketing effectiveness in marketing mix modelling.
MANÁ Launches First-Ever Local Social Impact Initiative as Part of Second Leg of U.S. tour
Following decades of world-wide service and advocacy, MANÁ, Latin America's most influential band, has announced the launch of their first ever local social impact initiative as part of the second leg of their wildly successful US tour. The band will donate a portion of proceeds from their México Lindo y Querido tour to chosen local organizations providing need-based services and advocating for structural change in markets. A total of 11 local organizations were chosen, along with four national advocacy and voter registration partners: Latino Victory Foundation, PoderLatinx, Mi Familia Vota and Mamas Con Poder.
Inclusive Beauty Report 2023 [REPORT]
We have released a new report – Inclusive Beauty Report 2023, the report explores how consumer demands for products that align with their cultural values and personal beliefs have transformed the beauty industry. Based on a nationally representative online survey of 2,800 respondents, the report examines differences in preferences for cosmetics and beauty products across ethnicity, age, income and gender.
What’s Keeping CMOs Up at Night?
With much uncertainty swirling around — the volatile state of the economy, the management of increasingly complex business relationships, the latest technological advancements — it's little wonder B2B marketing chiefs are tossing and turning in their sleep. In its fifth annual "Marketing On My Mind" report, based on a survey of more than 500 CMOs, the research company Brand Keys offered insight into what's top of mind for marketers who face what the firm called a "perfect storm" of miseries, including the rollercoaster economy and rapidly changing technologies.
Will AI boost DEI efforts in advertising or destroy them?
Several years ago, I launched a website called rentaminority.com where — clue is in the name — you could quickly and easily rent a minority. If you were a multinational corporation who’d realized, in a panic, that your conference panel or client meeting consisted entirely of white men, you could go on my site and, with just a couple of clicks, order the minority of your choice to make your organization look more woke. It was like an Uber for diversity.
Stephen Chavez – CEO of ChavezPR appointed Chair of Latino Equality Alliance (LEA)
The Latino Equality Alliance (LEA), a leading Latinx LGBTQ+ social justice and nonprofit advocacy organization in Los Angeles, is thrilled to announce the appointment of Stephen Chavez, CEO of ChavezPR, as the new Chair of its Community Advisory Board.
Marcelo Fiore named Business Development Director for USA / LatAm at LATCOM
Latcom, a specialist company in Out of Home, with more than 200 collaborators globally, with a presence in the United States and Canada, with operations in its hub in New York, Los Angeles and Chicago, and in Toronto and Montreal, continues to strengthen his team with the incorporation of Marcelo Fiore as Business Development Director USA LATAM.
TelevisaUnivision appoints Daniel Coronell as President of Univision News
aniel Coronell has been appointed President, Univision News, rejoining the company after two years. He first joined the Univision News team in early 2011 as Vice President and News Director and occupied other senior positions until he was promoted to President of News in 2016.
