Patiño named Senior VP for the Univision Television Group.

Luis Patiño has been appointed Senior Vice President for the Univision Television Group at Univision Communications Inc.  Patiño’s new responsibilities now include managing station operations, sales, news, marketing and promotions for Univision’s owned and operated TV stations in San Francisco, Sacramento, Fresno, Bakersfield, Phoenix, Tucson, San Antonio and Austin.
 
Patiño joined Univision in 1997 and most recently served as VP and General Manager for KWEX-TV and KNIC-TV in San Antonio and KAKW-TV and KTFO-TV in Austin.  During his tenure both stations achieved key milestones, including becoming the #1 news stations at both 5pm and 10pm, regardless of language. 
Before moving to Texas Luis worked for the Univision flagship stations in Los Angeles, CA.  While in Los Angeles, Luis served in various capacities including National Sales Manager and Local Sales Manager. He previously served Univision in Various roles, including Account Executive and Spot Sales Assitant.