Pepe & Elmer Media to produce ‘Zona 22’ Television Show.

Pepe & Elmer Media, Inc. announced the launching of a new television show for Telemundo Los Angeles station KWHY, Channel 22. “Zona 22” will be a Spanish language daily one hour show featuring artist interviews, music videos and on location entertainment segments from around the southland. Although the show will focus on the regional Mexican music scene, “Zona 22” will also cover top artists and celebrities in Spanish language pop music. The series will be hosted by Erika Garza, from top rated Los Angeles Spanish radio station La Raza, 97.9FM, and Kaiman, formerly of the bilingual “Mex 2 The Max” show on LATV.

“Zona 22” launches with the tagline “Tu ciudad, tus artistas, tus videos™” (Your city, your artists, your videos) and takes a homegrown approach by focusing on Southern California events and locations which will be featured on “Zona 22” weekly. “We plan to be at places and events that Latinos identify with, and showcase the artists and music they listen to”, says Juan-Carlos Duran, president of Pepe & Elmer Media, and executive producer of the show. “Zona 22” plans on shooting from locations that are culturally relevant to Hispanics such as Huntington Park, Plaza Mexico, Broadway Street in downtown Los Angeles, Santa Ana and other areas of Hispanic influence. Along the way, “Zona 22” also plans to help viewers discover new places.