Pérez Montalbetti Advertising Adds To Team.

Pérez Montalbetti Advertising in Atlanta recently named Eduardo Perez (no relation to co-founder of the agency) as managing partner and will be responsible for day-to-day operations and the strategic direction of the firm.

Co-founder Patricio Montalbetti commented “we decided that with the projected growth rate and our vision for the agency, we needed someone in the ‘driver’s seat’ that had experience in operations as well as growing a company and Eduardo has both.” Mr. Perez will continue to handle business development duties until a new business development executive is hired. The agency is also searching for a lead Account Executive.

“I’m excited and honored” said Perez. “As the first truly full service Hispanic agency in Atlanta we have unlimited opportunities ahead of us and a tremendously bright future. We’ve filled a void in the market here and the demand for our services indicates it. The Atlanta-based corporations that do have Hispanic agencies are working with shops in Miami, Dallas, Los Angeles, or Chicago, because previously there was no one here capable of serving their needs. We’ve changed that and some of those companies are now starting to call us.”

The agency has also announced that Nancy Perez, Lead Art Director (no relation) is now a partner; Marco Rodriguez, formerly with The Weather Channel Latin America has been hired as a Lead Art Director and Gabriela Garces has been hired as Director of Administration.