PR isn’t broken. It’s just not the only answer anymore. [REPORT]
January 7, 2026
By Karla Jo Helms – Chief Evangelist & Anti-PR Strategist
Let’s be honest—press releases, media lists, and impressions used to be enough.
- But the world has changed.
- Audiences are smarter.
- Trust is earned differently.
- And influence doesn’t come from waiting to be featured.
It comes from owning your story.
We’re living in a communications landscape that demands speed, transparency, and measurable credibility.
And that’s where Anti-PR comes in.
It’s not about being anti-anything.
- It’s about being precise, strategic, and real.
To download report, CLICK HERE.
