Premier Euro RSCG Changes Name.
June 6, 2004
The agency Premier Euro RSCG changes its name To Euro RSCG Puerto Rico.
This is part of the new corporate identity that Euro RSCG Worldwide has launched to world level. All the agencies that compose the network Euro RSCG around the world will be aligned and they will change for the name of Euro RSCG followed by the country in which operates.
The global alignment of it marks and the new corporate identity reflect the network integrattion that has occurred at Euro RSCG.
Roberto Ortiz – President & CEO Euro RSCG Puerto Rico, commented that this transition is part of a process that began in the 2001, when the agency joined with the network of Euro RSCG Worldwide in July of 2001.
“The legacy of excellence in client service and creativity that our founder Premier Maldonado gave us will continue as usual, adding the resources of a powerful international network”, stated Ortiz.