Ramirez named Director of Advertising Sales/Multicultural at iHeart Media
March 3, 2016
Max Ramirez will lead the Multicultural advertising sales efforts for iHeart Media integrated properties which include radio, digital, mobile, social media, on-air influencers and live concerts such as: iHeartRadio Music Festival, the iHeartRadio Ultimate Pool Party, Jingle Ball, Fiesta Latina and Wango Tango.
Before joining iHeart Media, Ramirez served as Vice President, Digital Media at Spanish Broadcasting System where he was responsible for the national digital revenue for all of their interactive platforms and LaMusica app. Ramirez has over 17 years’ leading U.S. Hispanic marketing initiatives.