Realizing Opportunities in Challenging Times
July 24, 2009
The economic crisis appears to be abating as indicators suggest the worst may be past. Yet with each new release of data, the market is subject to impacts which produce varying opinion of the health of the global economy. It is widely agreed that the recovery will be long and trying. In the fall of 2008 when the severity of the downturn was being realized, DDB published a paper called, Capturing Opportunities in Challenging Times. The response was overwhelming with the paper downloaded over 50,000 times and referenced in numerous articles online and offline.
By Jeff Swystun, Chief Communications Office, DDB Worldwide
To download white paper CLICK on link below:
http://www.brandchannel.com/images/papers/492_DDB_YP_RealizingOPPs_Aug09.pdf>
