Roberto Orci joins The Ant Society
December 1, 2022
Veteran ad agency executive, Roberto Orci, has joined multicultural agency The Ant Society as Managing Partner. He is joining the award winning creative head Hans Castro-Gallo. “Clients are looking for more impactful creativity across channels, a streamlined development process and lower production costs. That is what we offer,” according to Castro-Gallo.
Roberto Orci added “our approach incorporates the clients’ input throughout the entire process resulting in innovative work that is on strategy and directly addresses the business objectives to get results. We have found that transparency and inclusion throughout is a useful methodology that does not slow the process nor dampen creative output.”
Their award winning work spans numerous industries including healthcare, grocery, automotive, financial and packaged goods brands, including Chef Merito Seasonings, Molina Healthcare, Vallarta Markets, Kia Motors, ASI Global Limited Headwear, Rompope Coronado Liqueur and Heal The Bay.
Roberto was President of Acento Advertising previously and is past Chairman of Hispanic Marketing Council (previously AHAA.) The Ant Society is located in Los Angeles with team members across the country.