Rodriguez named Group Creative Director Dieste / New York.

Dieste Inc. has hired creative Ivar Rodriguez as Group Creative Director for its New York office.

“Ivar is a very talented creative and also a great team player, the kind of executive that we want to attract to our team. Also, Ivar and I produced great work together in the past – not to mention had a lot of fun – so it’s a proven formula all around,” says Paco Olavarrieta, CCO of Dieste.

Ivar has over 10 years of experience in the U.S. in both the multicultural and general markets, as well as international experience in Mexico. He has created award-winning campaigns for leading brands such as Tecate, Sony and BMW, and has a successful track record working with top-notch agencies like kbs+ and Olabuenaga Chemistri.