SBC Blue Room Partners With Fiesta Broadway Festival.
May 6, 2005
SBC Telecommunications, creator of http://www.blueroom.sbc.com/ exclusive online musical content, has now launched a Spanish-language virtual music stage on their popular site.
SBC was a major sponsor of the 2005 McDonald’s Fiesta Broadway presented by Albertsons. With over 500,000 attendees, every year, Fiesta is the largest Hispanic Cinco de Mayo event in the country.
This year, SBC videotaped concert footage and backstage interviews with artists Jennifer Peña, Graciela Beltran and Caballo Dorado, from the SBC-sponsored concert stage at Fiesta Broadway. This exclusive footage is now available nationwide, free to the public, on the brand new Spanish-language music stage at http://www.blueroom.sbc.com/.
According to Jason Pastrano with SBC, “The Blue Room is a cutting-edge online destination for musical content created exclusively for SBC. SBC is very proud to now launch our Spanish-language music stage on www.BlueRoom.sbc.com, with content from Fiesta Broadway, one of the top Hispanic events in the Country. This is just the beginning, in our continued commitment to the Hispanic community.”