SBS announce the acquisition of KTBU-TV Channel 55 in Houston.
July 4, 2011
Spanish Broadcasting System, Inc. owner of MegaTV, announced the acquisition of KTBU-TV (Digital 42 / Virtual Channel 55) and other television assets serving the Houston, Texas market from U.S. Farm & Ranch Supply Company, Inc. for an aggregate purchase price of approximately $16 million. Spanish Broadcasting System began operating the station on August 2nd, 2011. This station will be the third owned and/or operated MegaTV facility in the U.S., in addition to WSBS-TV in Miami and WMEI-TV in Puerto Rico.
“This Houston acquisition marks another important watershed for MegaTV as we increase viewership in the western region of the country, reflecting our desire to replicate an augment our radio footprint with TV penetration in the largest U.S. Hispanic markets,” stated SBS Chief Executive Officer, Raul Alarcon.
