Shammas named President and GM of Univision Atlanta and Univision Raleigh
February 16, 2022
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Univision announced the appointment of Ivan Shammas as President and General Manager of Univision Atlanta, Georgia, and Univision Raleigh, North Carolina, effective immediately. In this role, Shammas will oversee all operational aspects of both stations including marketing, community affairs, news, local and national advertising sales. Shammas will be based in Atlanta and report to Antonio Roman, Regional President, Eastern Region.
This move marks Shammas’s return to Univision where he previously spent 11 years as part of the original team that launched the WUVG Univision Atlanta station in 2002. He held various roles during his tenure including national account manager for Univision Atlanta and Univision Raleigh.
Shammas, a Spanish-Language media veteran, has over two decades of experience in station management and sales. He recently led sales for KUSA, an NBC affiliate, where he helped lead and rebuild local, regional and national sales platforms for TEGNA’s flagship station in Denver. He was most recently the General Manager of WKTB Telemundo Atlanta, a role he held since 2013.
Shammas started his career as an account executive for Cable Advertising of Metro Atlanta (now Comcast’s Effectv) where he sold cable airtime on Univision, Telemundo and Galavisión.