SÍ TV adds HD for your Latinos.

Sí TV announced that it will launch Sí TV-HD in 2008. The channel will include shows shot in original high-definition format, covering music, reality, comedy and other genres. Sí TV has been preparing for this moment since the inception of the network in 2004, when it first began producing high-definition programming, creating to date more than 200 hours of original hi-def programming. Verizon FiOS TV, Verizon’s new fiber-optic television service, which currently operates in 10 states and already carries Sí TV on its most widely distributed tier of service, expects to launch Sí TV-HD in 2008.

“Young Latinos are a huge economic and political force in America today and they deserve—like every consumer—the ability to enjoy the benefits of high-definition television made by and for them,” said Michael Schwimmer, CEO of Sí TV. “Sí TV’s audience is a vibrant influence in our country, and it shouldn’t have to wait any longer for HDTV now that it’s become mainstream fare. Sí TV was the first to serve the acculturated Latino audience with a dedicated network and we’ll be the first to provide Latinos the best in high-definition digital entertainment.”

Sí TV is currently in production on two new high-definition series for 2008 that will exploit the benefits of the HD format. Past Port, in which young U.S. Latinos return to the countries of origin of their parents or grandparents, will feature scenic footage from a variety of stunning Latin American locations. Total Combat, a gritty reality series about a young Latino couple running a Mixed Martial Arts Fighting League, will bring the blood, sweat and in-your-face intensity of mixed martial arts vividly to life in high definition. Other new Sí TV series for 2007-2008—including Flow & Tell and Home Page—will also be shown in HD on Sí TV-HD.