Singer named SR VP of Content and Creative for Tr3s: MTV, Música y Más.
October 29, 2010
MTV Networks Latin America (MTVNLA) announced that Charlie Singer will become Senior Vice President of Content and Creative for the company’s US Hispanic network Tr3s: MTV, Música y Más. In this role, Singer is responsible for directing the brand’s overall programming and production strategies for the US Latino market. Based in Miami, Singer will report into Jose Tillan, General Manager and Executive Vice President of Tr3s.
“We are very happy to have Charlie back in the MTV family. He will play a key role in developing strategies that connect with viewers and contribute to the growth of the Tr3s brand,” said Jose Tillan. “His 26-year career, undying enthusiasm and understanding of the Hispanic consumer make for a winning formula for Tr3s and we are looking forward to working with him to enhance our content offering and expand our reach.”