Some Irony in AdAge’s 2010 Hispanic Fact Pack.
July 2, 2010
So I was thumbing through AdAge’s latest installment of the annual Hispanic Fact Pack, and I was struck by something.
In addition to a solid combination of data and statistics on everything Hispanic advertising, the Fact Pack is full of ads from Hispanic media companies and ad agencies at the center of the industry. I counted a total of 25 ads this year. Of those 25 ads, 8 (about a 1/3) were for digital media companies (3) or focused on digital advertising by the aforementioned Hispanic ad agencies (5). There were even two ads with QR codes!
by Jose Villa
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