¡Sorpresa! to launch on Comcast in Fresno.
February 17, 2008
Juniper Content Corporation announced the March 31st launch of its ¡Sorpresa! Network on Comcast’s Cable Latino and Cable Latino Completo packages on channel 617 in the Fresno, California DMA, which includes Fresno, Merced, Los Baños, Visalia and Tulare.
“The addition of ¡Sorpresa! in Comcast’s South Valley area is part of Comcast’s ongoing commitment to offer in-culture and in-language programming that reflects the diverse needs and interests of our community,” said Stewart Butler, Director of Sales and Marketing for Comcast South Valley. “By adding highly valued kids programming like ¡Sorpresa! to our line-up, we know we bring greater choice and value into our customer’s homes.”
“Comcast is an outstanding multi-media provider and has demonstrated a strong commitment to delivering diverse quality programming to the 13th largest US Hispanic market,” said Tim Kelly, Vice President of Affiliate Relations and Marketing.
