Starmedia Relaunches ‘Deportes’.
September 19, 2005
StarMedia announced that it has re-launched its new “Deportes” (Sports) area, making this one of more compelling addresses online for Spanish-speaking web users, seeking up-to-the-minute information from across the sports world.
The new StarMedia Deportes features comprehensive and relevant content covering all sports, and especially, as it pertains to the world’s most followed sport, soccer. A live ticker across the upper portion of the screen informs online users of the latest happenings from around the globe. Additionally, users will find an array of news and statistical information related to players and teams as well as highlights of all goals and results from the most important leagues throughout Latin America and Europe: Argentina, Chile, Colombia, Mexico and Spain. Special areas are also devoted to following all the action relating to the 2006 World Cup, the Champions League, the Copa Libertadores as well as CONMEBOL and CONCACAF.
“The new Deportes area of the portal now features some of the most extensive and relevant sports content available online”, noted Juan José Nuñez, StarMedia’s vice president of operations. He added that “we’re especially pleased to be able to offer our users live, up to the minute play action of all Spanish League matches, in addition to a broad selection of information, highlights and images from around the world”.
The new StarMedia Deportes also features in-depth coverage of those sports of particular interests to Spanish-speaking users, namely: Tennis, Formula 1, Cycling and Golf, among others. Another unique feature of the area is a complete sports agenda and calendar, which provides comprehensive information on all daily international sporting events.
StarMedia has additionally been developing a redesign of several other key areas throughout the site. This as well as other enhancements and new opportunities for their advertising clients will be officially announced, in the very near future.