AT&T to launch Univision’s Telenovela, Sports and News Networks.
April 14, 2012
Univision Communications Inc. and AT&T announced a multi-year, multi-platform content agreement to deliver Univision content across all of AT&T’s platforms, including U-verse® TV, online, smartphones and tablets.
The agreement will bring the most comprehensive selection of Spanish-language networks and content to AT&T customers, including the launch of Univision’s new networks – Univision Deportes, Univision tlnovelas and FOROtv. The deal will also give U-verse TV customers the freedom to watch more Univision content across various platforms and devices, including live feeds of Univision networks in and outside of the home.
In addition, the agreement also includes distribution of Univision’s networks: the Univision Network, TeleFutura, Galavisión and a suite of five TV channels – De Película, De Película Clásico, Bandamax, Ritmoson and Telehit. Univision Deportes and Univision tlnovelas will launch in the coming weeks and FOROtv will launch later this year.
“Our agreement with AT&T speaks to the importance of the booming Hispanic consumer demographic and the opportunity to deliver subscriber growth through Univision’s platforms,” said Chris Fager, senior vice president of Distribution Sales and Marketing, Univision Communications Inc. “We are excited to expand our deal with AT&T as they maintain an ongoing commitment to the ever growing Hispanic community. This agreement allows both companies to continue to offer robust content options across all AT&T platforms to U.S. Hispanics.”
“We’re proud to expand our agreement with Univision to make more of their programming, including Spanish-language content, available to our U-verse TV customers,” said Richard Levine, executive director of content, AT&T. “This agreement helps us with strategic content initiatives, and is another example of how we continue to bring our customers more value with high-quality content available on the screens they watch most.”