TeleMas To Provide Real-time World Cup Information.

TeleMas, a Spanish language directory assistance service, will include access to Spanish-language reports on World Cup action.

Through a simple 411 call, Spanish-speaking soccer aficionados are connected to live operators who provide real-time World Cup information in Spanish, including schedules, scores, statistics, standings and summaries.

The company expects consumers will want to track the World Cup action while they are on the go. The World Cup will kick off on May 31st 2002. The final will be played on June 30th.

“Soccer has become an increasingly popular sport in the US, driven primarily by the Hispanic community,” said INFONXX CEO and co-founder Robert Pines. “We’re pleased to be able to offer consumers who prefer a Spanish-language contact these comprehensive sports information services.”

According to AskMen.com, Hispanics already represent about 12 percent of world soccer fans – and they are the fastest-growing segment of that vast audience.

In a variety of sports, the interest and influence of Hispanics is well recognized. In addition to World Cup coverage, TeleMas also delivers timely, accurate information on other regional and international soccer matches, baseball, boxing, basketball, tennis, auto racing and U.S. football games.