Telemundo Adds Cable Homes In Key Hispanic Markets.

Telemundo stations in Miami, San Diego, Sacramento and Albuquerque have completed deals with local cable systems to offer Telemundo to more than 1.4 million additional cable households, including an estimated 280,000 additional Hispanic cable households.

KTEL in Albuquerque was added to the Comcast Cable system in September 2001. The Comcast system serves a market area with an estimated 70,000 Hispanic homes. In January 2002, KTEL began up-linking its signal to the Anik E1 satellite and expects to be added to the remaining cable systems in the Albuquerque DMA by mid-year. Albuquerque is the 11th largest U.S. Hispanic market.

XHAS in San Diego was added to the Time Warner Black Mountain cable system in December 2001. With carriage on this system, Telemundo is now available on all cable systems in the San Diego DMA. This system serves a market area with an estimated 35,000 Hispanic households. San Diego is the 14th largest U.S. Hispanic market.

KCSO in Sacramento will be added to the remaining AT&T cable systems serving the Sacramento market on January 31, 2002. These systems serve a market area with an estimated 100,000 Hispanic cable homes for KCSO. Sacramento is the 15th largest U.S. Hispanic market.

WSCV in Miami was added to the Adelphia Cable systems serving the West Palm Beach market on January 1, 2002. These systems serve a market area with an estimated 83,000 Hispanic households. West Palm Beach is the 33rd largest U.S. Hispanic market.

“The additional cable carriage in these markets represents important distribution enhancements for TELEMUNDO and it is a significant step towards achieving our goal of reaching all U.S. Hispanics. We are pleased that the top MSO’s are recognizing the importance of the U.S. Hispanic viewer and the key role that Telemundo plays in attracting this growing market segment,” said Alan Sokol, Chief Operating Officer of Telemundo Communications Group. “We believe that we offer the best and most varied Spanish-language programming in the U.S., and look forward to continuing our successful initiative to create partnerships with cable operators that represent ‘win-wins’ for all parties.”