Telemundo ‘Dame Mi Chocolate con Verizon Wireless’.

Telemundo announced the winner of its “Dame Mi Chocolate con Verizon Wireless” sweepstakes. The winner, José B. Bolio-Leal, from Panorama City, CA, and his wife Maria G. Bolio are scheduled to receive their grand prize including a special guest appearance on Telemundo’s hit primetime novela Dame Chocolate in late August. The contest, which started June 11 and ran through June 30, aired promotions in select markets including Los Angeles, San Francisco and San Diego.

“As producers of original content, we at Telemundo can create unique consumer engagement opportunities to our clients and, in turn, our viewers,” said Enrique Perez, SVP of Telemundo Station Group Sales, Telemundo. “This promotion is a perfect example of how Telemundo Stations works with its clients to create value beyond regular commercial schedules.”

As part of the promotion, Telemundo stations aired vignettes featuring Penelope Menchaca talking about the exciting Telemundo novela, Dame Chocolate, and inviting viewers to enter the sweepstakes by texting in their entry or visiting the promotional site to enter. Additional promotional elements included Verizon Wireless branded spots to be broadcast on local Telemundo stations inviting viewers to tune into Dame Chocolate for “Dame Mi Chocolate con Verizon Wireless” sweepstakes and an Internet splash mini-site within each station’s website to promote the contest.

The promotion’s Grand Prize consists of roundtrip air fare for two to Miami, FL, three nights’ hotel accommodations, spending money, ground transportation, and a private tour of Telemundo Studios, two Verizon Wireless Chocolate phones, two Verizon Wireless gift cards and a “walk-on” role on the telenovela, Dame Chocolate.