Telemundo launches enhanced Deportes Telemundo APP 2.0.

Telemundo announced the launch of its new Deportes Telemundo App 2.0 for iOS and Android devices, a one-stop solution for sports fans offering the latest sports news, scores, statistics and analysis. The new mobile app now features the biggest soccer leagues in the world including La Liga Española, English Premier League, Italian Serie A, Liga Mexicana, UEFA Champions League and the 2014 World Cup Qualifiers.

“Our Deportes Telemundo App 2.0 enhances many of the innovative features we had in the previous version with new customizable options. Sports fans can now enjoy personalized real-time news, statistics, and content engagement, anytime and anywhere,” said Jorge Hidalgo, Executive Vice President of Sports at Telemundo Media. “The addition of popular leagues such as La Liga, English Premier and the 2014 World Cup Qualifiers will appease to the enormous appetite for information our sports fans have when it comes to soccer.

The new app features best-in-class functionality and design and takes advantage of iPhone and Android capabilities including pinching, zooming, tilting, and scrolling. The “Deportes Telemundo 2.0 App” also contains exclusive content of Deportes Telemundo programs, including popular clips of sports-themed shows such as “Fútbol Estelar,” “Titulares Telemundo,” “Titulares y Más,” “Boxeo Telemundo,” “Ritmo Deportivo,” and more, with up-to-date news, photos and high-quality videos.

“The ‘Deportes Telemundo App 2.0’ is now more deeply integrated with Deportes Telemundo multi-screen programming and live events allowing users to interact with our talent and other fans in real-time,” said Peter Blacker, Executive Vice President of Digital Media at Telemundo Media. “In addition, the app now features a customized live-game experience with Deportes Telemundo branded alerts which include game-starts, plays, goals and finals, to name a few”.
Additional app highlights include:

-All new “my favorites” system allowing users to select their favorite soccer teams and receive customized game alerts and scores on their homepage and mobile devices.

-“In the Stands” customized Twitter integration for users to tweet and interact with Telemundo talent and other fans in real-time in addition to following the latest social buzz for their favorite teams.

-Up-to-the-minute match scores and stats from the most important leagues in the world including La Liga, English Premier, Serie A, Liga Mexicana, Champions League and the 2014 World Cup Qualifiers with the ability for users to add future events to the device’s calendar from the home page.

-Up-to-the-minute audio alerts informing users the latest information on their favorite Telemundo shows, teams, and matches.

Telemundo Móvil offers advertisers a compelling thematic platform to reach Hispanic consumers and sports fans of mobile content and mobile apps through a diverse set of customizable display ad units.

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