Telemundo launches Video Bar on Telemundo.com
November 9, 2009
Telemundo announced the creation of an innovative “Video Bar” which will serve as an interactive tool for viewers to access the best of Telemundo novelas on demand. These full-length episode videos are available exclusively at www.telemundo.com.
“Today, more than ever our audiences are looking to extend their viewing experiences beyond the initial television premiere of their favorite novelas, and Telemundo is the only network that can offer their prime time novelas online,” said Peter Blacker, Executive Vice President, Digital Media & Emerging Businesses, Telemundo. “With the launch of this innovative video bar, viewers can easily access episodes whenever they want from wherever they are. Telemundo.com, already a recognized leader and pioneer in video streaming, is constantly looking for new ways to connect with its audiences.”
Telemundo.com launched almost a year ago and based on audience feedback, recognized the need to make video more accessible. The new feature and modified front page of Telemundo.com provides a quick and easy way for Telemundo users to watch primetime anytime.
This innovative tool will launch with 20,000 videos from Telemundo original programming, with plans to add more videos each week. Available videos will be current as well as fan favorites from the past, including Mas Sabe el Diablo, Niños Ricos Pobres Padres, Los Victorinos, and Pecados Ajenos, and will provide an opportunity for fans to view videos together in a social media setting.