Telemundo Station Group launches Digital Talent Competition “Menudo – En Busca de la Nueva Generación”

Showpitch.com announced the launch of its new digital and online 16-week music talent search competition to determine the next Menudo. Sponsored by the Local Honda Dealer Association and in association with the Telemundo Station Group, “Menudo – En Busca de la Nueva Generación” marks the first time that an entirely new group of Spanish-language teenage music artists will be discovered online and selected as winners through direct social media fan engagement. At the end of the 16-week digital music talent competition, five winning artists will be offered a music contract by Menudo Entertainment.

Beginning July 1, prospective male contestants between the ages of 10 to 15 and their parents can visit Showpitch.com to build their “Talent Stage” page and submit their three-minute video entry. Upon submission of the video entries, the search for the next generation of Menudo turns social as fans vote to select their top 25 contestants directly via Twitter and Facebook. After the top 25 finalists for “Menudo – En Busca de la Nueva Generación” are chosen, they will all perform in Miami, Florida before a panel of judges for a chance to win one of the five coveted spots that will determine the next generation of Menudo.

“The Menudo talent search comes at a time when the digital era is in its prime with millennials interacting on social media more than ever,” said Showpitch Founder and CEO J.P. Fatta. “Showpitch.com was created to give undiscovered talent opportunities to connect with industry insiders, showcase their work and ultimately get discovered. The Menudo Talent search is just one example of how brands can partner with Showpitch, and together can help launch the careers of aspiring talent.”

“We are thrilled that our viewers will be able to fully engage and join in this unique production, which is presented by Showpitch.com, by visiting our local Telemundo station websites and social media platforms,” said Mike Chico, Senior Vice President of Sales, Telemundo Station Group. “The Telemundo Station Group has a robust digital offering that allows our viewers to connect and engage with our local stations while they are on the go to get the latest news and information they need or learn about exciting new offerings such as this presentation.”