Telemundo & Toyota partner on Más Sabe El Diablo.

Telemundo Communications Group announced that the network has partnered with Conill on an interactive initiative for the launch of the Toyota Venza, which is featured during the opening credits of Telemundo’s popular novela Más Sabe El Diablo.

“We are always looking for innovative ways for our clients and partners to connect with our viewers, as well as ways to connect our viewers to one another,” said Jackie Hernandez, COO, Telemundo. “With full ownership of our originally-developed content, we are able to create unique opportunities for both client and audience integration into various aspects of our programming.”