TelevisaUnivision & reVolver Podcasts expand partnership

TelevisaUnivision and reVolver Podcasts announced the expansion of their strategic partnership beyond the 34% ownership stake that TU already holds in the Spanish-Language podcast company in the U.S.

Under the expanded relationship, TelevisaUnivision will serve as the ad sales representative for reVolver Podcasts in Mexico, providing local market expertise, deep advertiser relationships, and a powerful commercial infrastructure to support reVolver’s expansion into the largest Spanish-language advertising market in the world at scale.

“Mexico represents a major strategic opportunity for the future of our business,” said Jack Hobbs, President & CEO of reVolver Podcasts. “By partnering with TelevisaUnivision’s sales organization, we gain the local expertise and scale needed to accelerate our expansion. Together, we are creating a powerful platform for brands to connect with Spanish-speaking audiences through culturally relevant audio.”

Spanish-language podcasts continue to gain strong momentum across the United States and Latin America, driven by increasing consumer interest in on-demand content that reflects language, identity, and everyday cultural experiences. From entertainment and lifestyle to business, wellness, sports, and personal development, podcasts are becoming an essential part of how Hispanic audiences consume media. This expanding ecosystem is helping inform and entertain audiences while creating opportunities to elevate new voices and perspectives that have historically been underrepresented in traditional media.

“Mexico is the largest Spanish language advertising market in the world, and this expanded collaboration with reVolver Podcasts allows us to connect advertisers with highly engaged audiences through culturally relevant, premium content,” said Hernan Garcia, Director of Podcast Development at TelevisaUnivision. “By combining our local market expertise and commercial capabilities with reVolver’s strong portfolio, we are creating meaningful opportunities for brands to reach listeners in authentic and impactful ways.”